Appearance
Design
The Design page allows you to customise the visual appearance of your countdown landing page, including branding, typography, forms, visual effects, legal terms, and advanced styling options.

Logo
Upload your brand logo to appear on the countdown page.
Supported Formats: SVG, PNG, WEBP, JPG
Maximum Size: 1.5MB
Recommendation: Use SVG or WEBP format for best quality and performance
Uploaded logos are stored in Shopify's file system and delivered via CDN for optimal loading speeds.
Background
Choose from preset backgrounds or upload your own custom image or video.
Preset Backgrounds
Five curated background options are available for immediate use, including both static images and video backgrounds.
Custom Uploads
Supported Formats: JPG, PNG, WEBP, SVG, MP4
Maximum Size: 5MB
Recommendation: Use 16:9 aspect ratio (1920×1080) for best results
Videos should be in MP4 format and will auto-play with muted audio for the best user experience.
Typography
Font Selection
Choose from bundled fonts or upload your own custom font files:
- Bundled Fonts: Pre-loaded licence free font families with multiple weights
- Custom Upload: Upload TTF, OTF, WOFF, or WOFF2 font files
- Font Weights: Select from available weights (100-900)
Heading Text
Set the main heading that appears above the countdown timer.
- Character Limit: 50 characters
- Visibility Toggle: Show or hide the heading
- Example: "Next apparel drop in"
Sub-heading Text
Set descriptive text that appears below the countdown timer.
- Character Limit: 100 characters
- Visibility Toggle: Show or hide the sub-heading
- Example: "Drop017 × CollabBrand coming soon."
Form Configuration
Configure customer data collection to build your audience before the drop.
INFO
It is recommended to enable at least one capture field for best results.
Email Collection
- Always Enabled by Default: Email collection is standard
- Placeholder Text: Customise the input placeholder
- Default: "Email address"
Phone Collection
- Always Enabled by Default: Phone Number collection is standard
- Country Code Selection: Configure preferred country codes for your market
- Placeholder Text: Customise the phone input placeholder
- Default: "Phone number"
Recommended
Enable phone number collection and use SMS notifications. Our case studies show a 32.8% sales uplift when customers receive text alerts at drop time.
Preferred Country Codes
Configure which country codes appear first in the phone number dropdown:
- Primary Market: The first code selected will be visible on page load
- Order: Codes appear in your chosen order
- Fallback: All other countries appear after your preferred list in A-Z order
Form Messaging
- Button Text: Customise the submit button (default: "GET UPDATES")
- Success Message: Message shown after successful submission (default: "Successfully subscribed")
Visual
Control the visual appearance and overlay effects of your countdown page.
Background Overlay
Configure the overlay that appears over your background image or video:
- Colour Selection: Choose any colour with the colour picker
- Opacity Control: Adjust transparency level using the alpha slider
- Purpose: Improves text legibility and contrast over busy backgrounds
- Toggle: Enable or disable the overlay entirely (not recommended due to legibility)
Corner Dots
Customise the decorative corner dots that appear on your countdown page:
- Colour Selection: Choose any colour for the corner dots
- Default: White dots
- Toggle: Enable or disable corner dots entirely
Legal Terms
Include legal disclaimers and terms for your email and SMS collection.
Rich Text Editor
- Formatting Options: Bold, italic, strikethrough, links, and text alignment
- Character Limit: 200 characters
- Link Handling: All links automatically open in new tabs
- Visibility Toggle: Show or hide legal terms
Common Use Cases
- SMS opt-in disclaimers
- Privacy policy links
- Terms of service references
- Marketing consent language
TIP
Some SMS providers require specific legal language. Check with your SMS service provider for required disclaimers and/or links that you may need to include.
Advanced Customisation
Custom CSS
Add custom styling to override default appearance:
- Code Editor: Monaco editor with syntax highlighting
- No Tags Required: Don't include
<style>
tags - Real-time: Changes apply when settings are saved
Custom JavaScript
Add custom functionality or tracking:
- Code Editor: Monaco editor with syntax highlighting
- No Tags Required: Don't include
<script>
tags - Execution: Runs after page load
WARNING
Custom code runs on your customer-facing page. Test thoroughly before driving traffic. We recommend that you do not modify Dropify® settings with javascript.